MAC 105 CBT Practice Questions

1. In African societies, black signifies mourning while white signifies ___.

2. Functions of communication include information, motivation, and socialisation except ___.

3. The credibility of a media message depends on the _____ of the source.

4. The oldest form of mass communication is _____.

5. Spoken language is commonly referred to as ___.

6. Mass communication is the process of transmitting messages to a large _____ through mass media.

7. The surveillance function of the media involves gathering and distributing _____.

8. Media messages are often shaped by economic and _____ factors.

9. Verbal communication possesses the characteristics of ___.

10. The main channel of verbal communication is ___.

11. Morse code is not regarded as a non-verbal mode of communication because it possesses characteristics of language ___.

12. Mass media content is usually standardized for a _____ audience.

13. The process of selecting and controlling media content is known as _____.

14. Media ethics refers to moral principles guiding media _____.

15. The introduction of mass media into traditional communication led to the emergence of ___.

16. Diffusion through signs, symbols, sounds, and images for recreation is known as ___.

17. Traditional communication channels existed before the introduction of modern mass media ___.

18. Development communication focuses on national growth and _____.

19. Cultural transmission through media helps preserve societal _____.

20. Media content is often influenced by ownership and _____.

21. Ethical media practice encourages truthfulness and _____.

22. Freedom of the press allows media to operate without undue _____.

23. Media convergence refers to the merging of different _____ platforms.

24. The watchdog role of the media focuses on monitoring those in _____.

25. Print media primarily appeals to the sense of _____.

26. Use of feathers for communication purposes is more common among people of the ___.

27. News reporting emphasizes accuracy, timeliness, and _____.

28. The internet has enhanced mass communication through speed and _____

29. The practice of gathering news for publication is known as _____.

30. Facial marks in African societies serve mainly as a means of ___.

31. Objectivity in journalism requires fairness and _____.

32. Entertainment function of the media helps in relieving _____.

33. Advertising messages are mainly designed to persuade the _____.

34. Feedback in mass communication is usually _____.

35. Media audience measurement helps determine programme _____.

36. Music is used in African societies for many reasons except ___.

37. Mass communication helps in shaping public _____.

38. Mass communication messages are generally _____.

39. The agenda-setting theory explains media influence on public _____.

40. Noise in communication refers to any form of _____.